This article identifies new opportunities for initiating human creativity through activation of visual
perception. It considers the possibility of increasing the level of creativity through the indirect
formation of visual constructs when referring to the associative thinking of students. It shows that
the potential development of creativity is due to the level of the subject development and the ability
to perceive any flat images with the effects of depth, volume, and spatial perspective (hereinafter
referred to as the 3D phenomenon). The results of student learning and testing students in grades
7-11 of one of the schools (Gymnasium) in Kazan are presented. Technology patents were obtained
on training and surveys.